This report provides essential data, insights, and trends to understand Switzerland's digital landscape in 2026. It includes detailed statistics on internet usage, social media engagement, mobile device adoption, and user numbers across major social platforms.
The Global Digital Reports series is regularly updated to reflect the latest digital trends. To ensure access to the most current data for Switzerland, users are encouraged to check the latest version of the report.
This page compiles comprehensive insights on how Swiss residents engage with digital devices, online platforms, and connected services in 2026. For information on digital trends from previous years, DataReportal offers a full collection of free reports on Switzerland.
We extend thanks to Meltwater and We Are Social for supporting this year's report.
To better align with digital planning cycles, the Digital 2026 reports were published at the end of 2025. Consequently, many data points referenced are from late 2025.
"To align our reporting more closely with our readers’ digital planning cycles, please be aware that we published our Digital 2026 reports at the end of 2025. As a result, many of the data points we’ll reference in this article are from late 2025."
The complete Digital 2026 report for Switzerland is available in the "full report" section toward the bottom of the page.
Author's summary: The Digital 2026 report offers a thorough analysis of Switzerland’s internet, social media, and mobile usage based on late 2025 data to guide digital strategies effectively.