Cluely's Roy Lee on Viral Marketing Strategy
Cluely's Roy Lee advises startup founders to focus on going viral, stating that "Generally, if you're not in deep tech, then you need to low-key deep focus on distribution."
"If you're any good at engineering, you're probably not funny and you're probably not going to be a content creator because you don't have it in your blood. Realistically, most of these people have no chance of going viral."
Lee's AI assistant previously made a viral claim about its undetectable windows, which was later disproven by proctoring services.
Author's summary: Roy Lee shares insights on viral marketing.
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